"Events are like a canvas: you start with a blank slate and through careful planning and execution, you create a masterpiece." - Unknown
This is the main reason why event management is an art. You have a blank canvas you have the freedom to do whatever you want.
There is only one consideration while you are creating your art - client satisfaction.
It is with this consideration that you draw something wonderful to delight and awe your client. You try to create a different experience never been done before. You push the boundary of what is possible.
Alas, at the end of the event you and your client are left in awe of the masterpiece that you painstakingly created.
Event Marketing is crucial to the success of your event. If your event is a trade expo, seminar, or conference, event marketing plays an important role to make it profitable.
In fact, event marketing is the profit center. It is important to know it by heart. Here are some tips to make your event marketing work like a well-oiled machine.
Exlinkevents is a professional event management company that has been providing high-quality event planning and management services for over 20 years.
Their expertise and attention to detail ensure that every event they organize is a memorable experience for all attendees.
These are the key factors that Exlinkevents provide for an excellent event experience.
Exlinkevents understands that every event is unique, and therefore, they provide personalized service to their clients.
They take the time to understand the client's needs, preferences, and goals for the event and work closely with them to create an event that meets their expectations.
Exlinkevents pays great attention to detail in every aspect of event planning and management. From venue selection, decor, catering, entertainment, and logistics, they ensure that every detail is carefully considered and executed to perfection.
Exlinkevents is a team of experienced and professional event planners who are dedicated to providing the highest quality of service. They have a wealth of knowledge and expertise in event management, and they use their skills to ensure that every event runs smoothly and efficiently.
Exlinkevents is known for its creativity and innovation in event planning. They are always looking for new and exciting ways to make an event stand out and leave a lasting impression on attendees.
They can offer unique and exciting ideas for entertainment, decor, and other aspects of the event.
Exlinkevents understands the importance of clear and effective communication in event planning and management. They keep their clients informed throughout the planning process and are always available to answer any questions or concerns.
In conclusion, Exlinkevents is an excellent choice for anyone looking to organize a memorable and successful event. With their personalized service, attention to detail, professionalism, creativity, and communication skills, they are sure to exceed your expectations and deliver an outstanding event experience.
1. Concept: What is your event concept. This is the starting point that you must answer to help you plan your event.
The concept must also include your WHY? Why are you doing this event and who are the stakeholders that will benefit from the event?
2. Cost: Let us be real? What is your budget for your event? What resources do you need to make it work?
However great your concept is, you must ensure that you have the budget to make it into reality.
Sometimes your vision is too far from the budget you have. Be conscious of this area so that you can meet your expectations.
3. Communication: Marketing communication is essential to publicize and promote your event.
If people are not aware your event exists they will not come!
Effective communication will allow you to connect and convince your target audience to come in large groups to your event.
4. Catering: Selection of catering, food, and beverage options.
Let us say you got all passing marks in all critical areas to make your event successful but you err on providing the food and beverage the audience is looking for.
Guess what, your event is still a failure. Most of the events are judged by the food and beverage that the event provided.
Therefore, be generous and meticulous in the area.
5. Coordination: The coordination of the various elements, vendors, and teams that come together to make the event happen.
A great team makes the dream work. An organized team skilled in coordination makes the impossible possible.
Now that you know the 5 Cs of Event Management it is time for you to create the event you always wanted to have.
What is the advantage of hiring an event management company in the Philippines?
Companies hiring event management companies enable companies to provide benefits to the community in many ways. It can create a sense of community by bringing people together, creating jobs and stimulating the local economy, and providing opportunities for businesses to promote their services or products.
It can also provide educational and cultural activities, encourage volunteerism, and help raise funds for local charities and organizations.
Additionally, it can help increase public awareness of important issues and provide a platform for everyone in the community to come together and celebrate.
This is the reason why besides forwarding your company's interest in hiring an event management company to help you create impactful events is crucial in your company and society's growth.
The purpose of event management in the Philippines is to plan, organize and oversee all aspects of an event, including the budget, venue, staff and vendors, timing, and marketing.
It is also responsible for managing the event on the day of, ensuring that all details are taken care of and that the event runs smoothly and successfully.
Event management is used to organize a variety of different events such as corporate meetings and conferences, sales and marketing events, product launches, exhibitions and trade shows, festivals, weddings, and other social events.
Customer Engagement: Key Role of Event Management
Event management plays a key role in customer engagement. Event planners can create and manage memorable events that will foster meaningful interactions between customers and the business.
This helps create an emotional connection between customers and the brand, creating a more devoted customer base. Events can also be used as a platform to showcase new products, services, and content that can help reach a wider audience and create a more positive customer experience.
With the right strategies, event management can help strengthen customer relationships and create a more meaningful customer journey.
"Your net productivity is the balance of the productive and unproductive forces in your life.
A great deal of time and energy is spent thinking about how to increase effort, but there is a lot to be gained by reducing friction.
A car will travel faster not only if you press the accelerator, but also if you remove the speed bumps."
This is coming from James Clear, author of the best-selling book Atomic Habits.
As an event manager, you are swamped by a lot of event concerns. There are so many details that you have to cover and coordinate.
In the end, you are paralyzed or overlooking what matters most.
If you will heed the call of James Clear, he mentioned the productive and unproductive forces battling for your attention. And the way to deal with unproductive forces is to manipulate them. By making its presence away from your attention.
Create a space where you will not encounter these unproductive forces, and remove the friction and speed bumps.
Better yet, allot time for these unproductive forces. Most of the time these unproductive forces are your me time to relax and rejuvenate. Use being productive and finishing a task as your signal to reward yourself and be unproductive.
Our success as event managers is hinged on what we do and what we do not do. They are inseparable.
