Despite the problematic internet connection, last year the online events like corporate meetings, exhibitions, conferences, webinars, and other business events continued.
Professional organizers were able to pivot and learn faster to offer event management services to their clients in need of implementing their planned events despite the pandemic.
Alongside this learning is the re-education of Generation X and Baby Boomers, which comprised a huge number of workforce in the Philippines, on how to work and conduct business online.
Last year, according to We Are Social there are 73 Million Internet Users in a country of 110 Million population as of January 2020. While in a 2019 Social Weather Station (SWS) survey revealed that 45% of Filipino adults use the internet.
Indeed, based on my experience last year, clients that are not accustomed and even shunned using the internet and online tools for business transactions are forced and are now technologically savvy.
Expect that this year online events will become prevalent.
The second run of the Success Institute Registered Marketing Professional (RMP) Review Sessions starts this Dec. 22, 2020.
RMP Certification Exam is set this March 6, 2021.
RMP is a designation for passing the exam, proving the competency and capabilities of marketing graduates and professionals grasp on the fundamental principles of marketing in relation to the day-to-day challenges of running and growing a business.
In addition, passing the RMP Certification indicate that passers are at par with the international standards of what a marketing graduate and professionals should be.
Enrollment is ongoing. Register at www.successinstitueph.com and submit the necessary requirements to become part of the next batch.
A lot of associations and organizations fail to deliver the right experience for their attendees on their online events.
One of the reasons is the failure of technology.
