Ladies and Gentlemen, the
best event management company in the Philippines is… (Drumroll please) is
dependent on the judgment of the clients, and is dependent on the categories or
type of events.
Not All Event Management Companies are the same
The
event spectrum is wide. There are event management companies that specialize in
social events like birthdays and weddings, some event management companies in
corporate events, and the others on business events.
Even
in these sub-categories, there are specializations. Take for example the
corporate event organizers; some are well versed in handling auto industry
companies. Others are competent in handling the fashion brands, and the lists
go one.
Specialization is the Key
You cannot be jack-of-all trades.
Any organizers that pretend to claim that they are competent
in all industries and type of events are not telling the truth.
In this industry, specialization is the key. You are
recognized on the basis of the niche where you known and established your
reputation as the leader when it comes to organizing and staging events in a
particular industry.
Therefore, the best question to ask is what industry or type
of events your company can compete to be one of the best or if not the best
event management company in the category you choose.
You are only good as your last performance
You are only good as your last performance. This is the
mantra of most of the event management companies in the Philippines, and the
world.
Who then should be considered the best event management
company in the Philippines?
The answer would be in one moment in time a particular
company is the best event management company in the Philippines.
The recognition can only last for one month or one year.
Complacency and the changing competitive environment allows
for new players to wrestle the title of the Best Event Management Company in
the Philippines.
Yes, this claim to fame is ephemeral.
Different Award Giving Bodies, Different Requirements
Another areas to look for is the different requirements that
associations, institutions and award giving bodies use in determining the Best
Event Management Company in the Philippines, and the world.
It is great to win the award and be recognized. But the
debate continues and will continue.
The Best Event Management Company is a title that is
non-existent. But the Best Event Management Companies in different categories
are existing and accepted by the industry.
Some Requirements in Determining the Best Event Management Companies
The lack of a consistent award giving body for the industry
leaves the debate open.
Still, the Best Event Management Companies in the
Philippines in different categories must possess the following:
1.
Legal
Personality – the age of fly-by-night companies, an event management
company must establish its legal personality;
2. Proof of
Concept – the documented events they implemented;
3. Profitability
– an event can be considered best if it achieves its objectives. Most of the
time, it is the bottom line.
In Conclusion
The Best Event Management Companies in the Philippines are
many, and not reserved to one company.
At the same time, one company cannot claim or announce they
are the best event management company. Event Management Companies claiming the
title must backed it by an award or recognition coming from its peers or an
award giving body.
- Thursday, October 04, 2018
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