FOLLOWING the successful launching of the “loyalty card” program of Pag-IBIG Fund, The
Home Development Mutual Fund or Pag-IBIG Fund will sponsor the 3rd
Customer Loyalty Conference and Expo that will be held on October 24, 2014 at
New World Hotel, Makati City.
According to Mr. Alexander Hilario G. Aguilar, Senior Vice President for Provident Operations
Sector, the Pag-IBIG Loyalty Card is Pag-IBIG Fund’s way of showing how it values
its members. The goal of
the Pag-IBIG Loyalty Card program is to make Pag-IBIG Fund more relevant in the
daily lives of its members by adding benefits to its members in the form of
discounts and freebies on their purchase of their daily needs from Pag-IBIG’s
partner-merchants. Offering the Pag-IBIG Loyalty card to Pag-IBIG members
is one way of showing its commitment to its members and thanking them for their
loyalty to Pag-IBIG.
The Loyalty Card contains the Pag-IBIG member’s permanent
12-digit Pag-IBIG Fund Membership
ID (MID) Number. By presenting this card, the cardholders can avail up to
60% discount on Pfizer brand medicines, 5% discount on generic medicines from
TGP, 10-20% discount from partner-schools, and P10.00 discount per 11 kg, Tank
from the partner LPG provider, Pag-IBIG savings should be updated for the
member-cardholder to enjoy uninterrupted use of his/her Pag-IBIG Loyalty Card.
The Pag-IBIG Loyalty Card is
initially available in Baguio City and
the provinces of Cebu and Davao.
It will soon be offered in Metro
Manila and other areas of the country.
Pag-IBIG members with the Loyalty
Card can now enjoy perks and privileges from 34 partner-establishments by
presenting the Card upon transaction. Cardholders can get great deals for their
healthcare needs, fuel purchases, dining, and school enrollment.
Pag-IBIG Loyalty Card holders can
take advantage of special discounts and rewards from Pag-IBIG’s 12 national
partners, initially available in Baguio,
Cebu, and Davao:
- 2GO Travel,
- George
Optical,
- Healthway Medi-Access,
- Hi-Precision
Diagnostics,
- Petron,
- Petron
Gasul,
- Pfizer,
- PhilCare,
- PhilLife
Financial,
- Philippine
Women’s University (PWU),
- STI College, and
- The
Generics Pharmacy (TGP), and SM.
Cardholders can also enjoy of the
discounts and rewards from 13 partner-establishments in Baguio:
- Canto
Bogchi Joint,
- Curamed
Pharmacy,
- Green
Pepper Gourmet Stop,
- Happy
Tummy,
- Kservico,
- Kubong
Sawali,
- Palazzo d’
Bliss,
- Rancho
Norte,
- Rumali
Sate,
- Sage Cafe,
- Session Diagnostic Center,
- TCP
Enterprises, and
- Zio’s
Pizzeria.
More rewards await them in 9 partners
in Cebu and Davao:
- Davao Doctors College,
- EMCOR,
- Jose Maria College,
- Hardware
Maxx,
- NDS NCCC
Department Store,
- Bread
Factory,
- Trans-Asia
Shipping Lines,
- University
of the Visayas, and
- Penong’s
Barbecue and Seafoods Grill.
The Pag-IBIG Loyalty Card differs from other loyalty cards
as its discounts and other benefits are on the daily needs of its members,
identified through a research study. Moreover, it is able to combine a
vast array of discounts and benefits from several and a wide array of
partner-merchants making its set of benefits unmatched. Pag-IBIG’s
partnerships with partner-merchants are non-exclusive and as such, the number
of partners is unlimited. Thus, its benefits are also unlimited.
Further, the Pag-IBIG Loyalty Card, due to the universal
nature of Pag-IBIG Membership, is
practically open to every Filipino who earns at least P1,000 a month (as long
as they register as Pag-IBIG members first). Pag-IBIG membership is
mandatory in nature, governed by R.A. 9679 which requires all Filipino workers
earning at least P1,000, whether located within the Philippines or overseas, to register with
Pag-IBIG.
"The Pag-IBIG Loyalty Card is but one of the many benefits
of being a Pag-IBIG member. Additional benefits include access to housing
and short-term loans, as well as to the effective savings mechanism for
workers," Mr. Aguilar added.
“This is the first year that Pag-IBIG Fund becomes a
(Bronze) sponsor to the Customer Loyalty Conference & Expo, although
Pag-IBIG has been a sponsor in previous events of Ex-Link Events. The
Conference & Expo will be a good venue for our company to market our
programs to the conference participants and the viewing public. With
Pag-IBIG Fund having had a highly successful soft launch of its Pag-IBIG
Loyalty Card early this year in Baguio,
Cebu, and Davao, and with plans
to go nationwide in the coming months, the event is a fitting venue for
Pag-IBIG to be part of, to know more about the current trends on loyalty card
programs”, shared by Mr. Florencio O. Galang, Jr. Manager of Public & Media Affairs Department
The Loyalty and
Customer Rewards Programme aims to give some learning insights and best
practices on how to create, maintain, and manage loyalty among customers.
Be a sponsor and gain
maximum mileage and exposure for your company, Join the exhibit and get the chance
to showcase your products and services to captive audience of top caliber professionals.
Lastly, participate in the conference and grow your awareness by listening and
taking part in discussions vital to the business
Contact 3rd Customer Loyalty Conference & Expo
at info@exlinkevents.com , www.exlinkevents.com , www.customerloyaltyconference.com.ph trucnk line 643 38 87 | 643 77 60 | 0920 924 2532 for more information log on and like us on
Facebook: www.facebook.com/loyaltyandrewardsconferencephilippines Follow us on Twitter: www.twitter.com/LoyaltyPH , This event is produced and organized by Ex-link Events in
partnership with Philippine Marketing Associations.
- Saturday, September 27, 2014
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