All events should be like this. I wanted to see this becoming a common fixture in learning events. Yeah, I want delegates PARTY-cipation

3.    FOMO (Fear of Missing Out)

This will continue to be a common behavioral response of the Millenials and marketing professionals will continue to take advantage of this knowledge by creating messages aim at stirring FOMO in all of us.

4.    Sympathetic Pricing

As brands strive deeper human connection, sympathetic pricing will be one of the strategies or tactics to show and develop this humane connection. I love this because brands now will be able to transcend themselves other than being perceived as greedy and profit driven entities.

    5.    Fast Retailing

Fast Retailing a strategy used by Zara and Uniqlo (to mention a few) will become intense in the coming years. The upside being new fashion trends becoming accessible to the public at an affordable cost. I see this being an exciting joy ride for the retailing industry.

   6. VolunTourism

This will be a big trend on the coming years to come in the tourism industry. As we become involved in our environment, tourists will be compelled to add value in places they visit. This trend will make sustainability possible in this area of our life.

  7. Deteching

Deteching is the new detox. As technology overruns our life and we become dependent of it. A lot of people will embrace Deteching as an escape or respite for this overwhelming technology. A lot of brands will use Deteching as a marketing campaign to connect with their consumers. I already saw a campaign that used this strategy as of this writing and a lot more to follow along this line.

8      8. Little Emperor

The Little Emperor syndrome brought upon China’s one child policy is a marketing and sociological challenge that will have an impact in years to come as this Little Emperors grow and their affluence increased.

A marketer can take advantage of this in selling high-ticket products and experience.

9.  Brand Virgins