- Wednesday, March 09, 2011
- 0 Comments
There
are many reasons why you should join and many reasons why you must not
entertain the idea of not joining “Look and Feel Great Event”, an event that is slated to tour all Ayala Malls in
Metro Manila.
So
I am elaborating the top 5 reasons to pique your interest:
1. EXPOSURE
The
event will give you exposure MAXIMUM EXPOSURE in the mass market that visits
the mall. You cannot achieve it in other marketing tools. Besides, even if you
achieve it in other marketing tools but “Look and Feel Great Event” allows you meaningful exposure and other marketing
tools pales in comparison to this aspect.
2. LEVERAGE
The
event is a tool that allows you to leverage you promotion. First and foremost
it can be a selling strategy; second, it can be a communication strategy or
both. By having these two aspects you would be able to benefit greatly from the
event. Give your products and services a great leap forward in terms of goal
accomplishment for this year.
3. GENERATION OF QUALIFIED PARTNERS
Are
you looking for new partners or clients, the Look and Feel Great Event will surely
provide you this. The event is a business event that not only caters for
sellers but for buyers or partners that is why you can be assured that after
the duration of the event you will have qualified partners that will help you
catapult your business to a better level
than last year.
4. INTELLIGENCE
The
event is a marketplace of competing and cooperating products and services.
Edward Bono coined it coopetition: competing and cooperating. The event will provide you knowledge on what are
the latest moves your competitor is doing. The event is indeed an eye opener
that is worth your money and effort.
5. SALES
Whatever
we do this is the most important part of “Look and Feel Great Event” - the generation of sales. More buyers and
more partners mean more sales. More presence in this strategic venue and event
means more sales. Sales is the lifeblood of the organization and marketing
action must convert to sale and we understand this that is why you can feel at
ease on us the organizer of the event because we are on the same page when it
comes to this aspect.
Well,
I hope you find the reasons compelling that right now your hand is itching to
call us. So call us now, we will be waiting to serve you and give you one of
the FEW REMAINING SPACE in the event.
- Tuesday, March 08, 2011
- 0 Comments
Great promotion await your company as exhibitors and sponsors in this upcoming exhibition schedules.
This promotion activities gives you:
1. Great Savings!
2. Continuous Exhibit Promotion
3. Greater time to prepare and meet new Clients and Partners
4. Sales
So hurry and grab this opportunity. For other events and exhibition information visit : http://www.exlinkevents.com/ ; http://www.negosyopower.com.ph/ ; http://www.lookandfeelgreatevent.com.ph/ and http://www.megabalikbayanofwexpo.com.ph/
This promotion activities gives you:
1. Great Savings!
2. Continuous Exhibit Promotion
3. Greater time to prepare and meet new Clients and Partners
4. Sales
So hurry and grab this opportunity. For other events and exhibition information visit : http://www.exlinkevents.com/ ; http://www.negosyopower.com.ph/ ; http://www.lookandfeelgreatevent.com.ph/ and http://www.megabalikbayanofwexpo.com.ph/
- Thursday, March 03, 2011
- 0 Comments
Engagement is becoming an important aspect in making stronger relationships with company's targeted consumers. This is the reason why a lot of events are happening in every corners of the world.
A lot of times companies or associations do not have in-house event managers or groups, for this reason they look for professional event managers.
The 5 top reasons why we need event managers are:
1. EXPERTISE
Event managers are professionals. They studied their craft and have a lot of experience in running events. This aspect makes you confident that your event will be in good hands and that some details that you fail to see or anticipate will be addressed by the event managers – and most of the times they do addressed it.
2. COST EFFICIENCY
Event managers have a wide network of suppliers that allows you to save on costs. Besides, their suppliers can give lower rates on the concept that event managers use them frequently; allowing event managers to leverage on the volume of transactions or business they give to their suppliers – the reason for the lower costs that suppliers offer to them – this aspect you can have as a benefit once you tap event managers.
3. FOCUS ON WHAT MATTERS MOST
Event Managers allow you to focus on what matters most. What matters most in the event is taking care of your first class clients or establishing relationships with your potential clients. While you create relationships, your event managers work on the background to provide the needed ambiance and feel that you wanted to create in facilitating faster establishment of relationships that you are working with your target clients.
4. POSSIBILITIES
Event Managers give you concepts or create your concepts into possibilities. This is one of the hardest parts of the event but for event managers this is what makes them tick and their adrenaline pumping. Event Managers have the power to make all your concepts come true.
5. IMPACT
Event Managers help you create your event and guide you in realizing your event, while keeping in mind that it must meet your expectations and it must have an impact with your target audience or clients. For example, you want the event to generate sales, event managers will create stimulus to drive people to buy your products and services.
There you go the 5 top reasons why you need event managers, most especially why you need event managers in Philippines.
- Wednesday, March 02, 2011
- 0 Comments
Finally, the Look and Feel Great Website is finished and is lunched. The companies interested to be part of this event can now browse for more information.
Not only that, exhibitors and visitors of the event can now see updates on the activities that will take place in the this event that is being toured on Ayala Malls in Metro Manila and Pampanga.
The website domain name is http://www.lookandfeelgreatevent.com.ph/ and in the near future the website will serve as a depository and source of health information to all beauty, fitness and wellness enthusiast.
If you have any inquiries or feedback please feel free to email me and we would readily answer all your concerns in as much as we can.
- Monday, February 28, 2011
- 0 Comments
The 9th Entrepreneurship Educators Association of the Philippines (ENEDA) is a huge hit! The event was held in Davao started today and will end this coming February 27, 2011.
Around 1,000 participants, the bulk coming from Metro Manila, attended the convention.
The event is a great lift in promoting entrepreneurship in the country. But more than the learnings that the convention will provide, the networks generated and cultural education of being inside Davao is very priceless in this kind of proceedings.
A lot of interesting topics are in stored for the four day event and surely the delegates will acquire valuable insights from the presentors.
Indeed, a better and more educated future entrepeneurs will come out in this kind of conventions being conducted all over the Philippines.
- Thursday, February 24, 2011
- 0 Comments
One element that is very critical in exhibition is visual merchandising. It is the look of the the total booth in accordance with the product and service branding assigned by the company.
As I have said, budget is never an issue in creating a stimulating and WOW visual merchandise that will magnetize the buyers and sellers to go inside your booth.
What is lacking in financial resources can be remedied by being creative and innovative.
In my experience, SMEs are guilty of just placing their products and services in the booth without much thinking. But there are also times that I rejoice because some have used their creativity to WOW the visitors of the exhibition, although this breed is very rare.
- Wednesday, February 23, 2011
- 0 Comments
There are two learning events happening this week that is worth your time and money.
One is Stephen MR Covey's Speed of Trust at Makati Shangrila this February 23, 2011. Another one is the 9th Annual National Conference of Entrepreneurship Educators's Association of the Philippines by ENEDA, at the Royal Mandaya, Davao City from February 23 to February 27,2011.
Events like these promote Leadership and Entrepreneurship two areas that we need to catapult further our economic conditions.
So if you have time be in this two events that will be worth our while.
- Tuesday, February 22, 2011
- 0 Comments
Do you have a goal when you start something ? I guess your answer is yes. But apparently most of us just start something because they just want to.
The driftwood that wanders aimlessly in the ocean becomes one because it fails to be part of a boat, of an objective.
The same is true in joining expos, tradeshows and exhibitions, you must create objectives, deeper one not just to amass a specific amount of money - it is important but it is shallow.
In our modern times, we have GPS or Global Positioning System that guides us to where we can go to reach our destination faster. I have my GPM as a counterpart of this system, GPM stands for Goal Performance Metrics. It is a guidepost to what I should achieve.
I think it is time for all of us in the exhibition industry to be consistent in having GPMs whenever we join expos, tradeshows and exhibitions.
- Monday, February 21, 2011
- 0 Comments
It is Monday and there are a lot of things to be thankful for in the past days. For one, a huge crowd visited different events in Metro Manila and the turn-out is very encouraging for future events and organizers.
Another good news, Nonito Donaire, our very own Filipino Flash, showed his potential by winning last Sunday against a fierce and experienced competitor. But instead of a win that Donaire must work hard, his win is something AWESOME. He knocked out Montiel in the 2nd Round. A scene reminiscent of Pacquiao's Hatton knock-out.
Now going back to event management , Seth Godin wrote a very clear message on how to be successful in tradeshows and exhibition. I cannot help but share this to you so read and enjoy it :
Two paths for successful group events
I'm talking about trade shows, SXSW, street marketing...
There are two ways to be glad you went:
1. An overwhelming show of force. When you have the biggest booth, when you are the buzz of the event, when you are everywhere people look, you reinforce your position as the leader.
2. Powerful personal interactions. Not with everyone. Just with people who want to talk with you, who will benefit from a powerful exchange. Not mass, but high in value. Even better, designing these interactions (and your product) so that this small number of people set out to evangelize their peers on your behalf.
The mistake almost everyone makes is to do both. Or to believe that they know a cheap shortcut on their way to #1. Or to get too busy chasing (and failing) at mass that they don't have time to do the personal.
Years ago, the company I worked for spent millions at various venues of the Consumer Electronics Show. We were there, we were sort of big and we sort of won. But not really. Too much noise, too much competition, we were neither. By trying to reach as many as we could, we were never intimate enough to generate conversations that mattered or ideas that spread...
Once again, it comes down to scale. If you staff and invest appropriately, you don't have to 'win' the show to make it worth the trip. On the other hand, if you're setting out to win and investing at the appropriate level, you better win.
- Monday, February 21, 2011
- 0 Comments