- Monday, March 12, 2012
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I went to the SM Prestige Lounge just to chill while waiting for my wife who is buying our groceries for next week's use and upon showing my prestige ID I was given a free gift certificate by White Hat- a free yogurt !
This is a wow moment for me and definitely one of the magic of having a loyalty and rewards program.
If you want to know more about loyalty and rewards program then join the Loyalty Conex, September 28, 2012 at Crowne Plaza. Call tel.no. 6433887.
This is a wow moment for me and definitely one of the magic of having a loyalty and rewards program.
If you want to know more about loyalty and rewards program then join the Loyalty Conex, September 28, 2012 at Crowne Plaza. Call tel.no. 6433887.
- Friday, March 09, 2012
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MICE 101 is slated this coming March 28,2012 at SMX Convention Center. This is just a pocket size event where an attendee can intimately interact with the MICE Industry Experts. The absence of MICECON this year is a big reason why one who is a MICE professional should able the opportunity to be present in this event.
There are 3 compelling reasons why you should attend MICE 101.
1. Updated and Practical Learnings
The speakers are all battle tested MICE players. They have gained knowledge and experience that we can all benefit from just listening to their stories.
They will also try to make sense of the existing theories and beliefs in MICE. You will never know which one of those theories in the books will get outdated or debunked by our panel of experts.
2. Help You Formulate Your Own MICE Strategies
DOT will discuss and unveil their MICE strategies vis-a-vis the "It's More Fun in the Philippines" Campaign. If you are a travel and tour company, event organizer, venue, hotel and other related supplier you should be present when DOT reveals the MICE direction.
For one, it will make your business strategies aligned with the government. This alignment might prove to be the success of your business for years to come.
3. Gain and Expand Network
There is a saying "if you want to be one, you got to know them". The event will provide you ample and intimate time to network with MICE players. This will give you an edge in the years to come because these new network might prove to be helpful in some of your business deals in the future.
Again, MICE 101 is an exciting event to be in amidst a growing interest and potential that the MICE Industry offers you can never go wrong by attending this event.
- Friday, March 09, 2012
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Meetings, Incentive, Conventions, and Exhibition (MICE)
Industry is a big industry outside of the country. In fact, in Australia it is
bigger than other industries like mining. It only proves that tourism has a big
potential in stirring up the economy. I guess there is no argument to this
conclusion. The problem is doing the necessary actions to really make Tourism,
and MICE as part of it, reach its potential.
Here are the top 5 reasons why MICE Industry must be
bolstered by the government:
1. MICE
has a multiplier effect
An average MICE attendees will spend 6x compared to a
typical tourist. So, if for example, a backpacker tourist spends $100, our MICE
tourist will spend $600 during his stay. This is a huge contribution that our
government officials must realize.
2.
MICE
is more about Business and Trade
A company or an association that gather for a meeting in
a particular country always have attending members that will look for business
opportunities. In fact, it is not rocket science but a simple observation because
International attendees in a convention and exhibition have higher purchasing
capacity as compared to FIT (Free Independent Traveler) tourists.
Of course there are exceptions to the rules, if we are to
discuss those who are into the leisure and high end travel but that is another point for discussion. In general, MICE has higher value that FIT.
This is the reason that JAPAN has a promotional display
ad that I saw in TTG that has a statement that goes like this” Thank You Very
Much for Putting MICE in Japan”
International Congress & Convention
Association (ICCA) statistics show, that a
Total of 400,000 conferences and exhibitions
are held worldwide every year at the total outlay of US$280 billion. The Global
Association of the Exhibition Industry (UFI) points out that as annual MICE
industry output value has already reached US$1.16 trillion (including US$400
billion for conferences and US$760 billion for exhibitions), MICE could be
counted on to bring enormous economic benefit to the countries and cities that
host them. [Department of Investment Services, Ministry of Economic Affairs,
Taiwan].
3.
MICE
is a platform for Transfer of Knowledge and Technology
The country that is able to secure an International
Convention or Exhibition is indeed lucky. It will not only benefit in terms of
economic value but the knowledge and technology transfer that International
speakers, participants or exhibitors bring is immense.
I remember a story by one of my trainer in Singapore
where I took up a MICE Master class; she said she has a client doctor who
spends a lot of money in order to win a particular medical event. She asks why go
for it considering the financial risks. The doctor just smiled and told her
that financial risks is nothing compared to the knowledge and technology
transfer that can be gained by the local medical practitioners in the country
in that particular field.
4.
MICE
benefits multiple industry suppliers
A conference or exhibition that is International in
nature involves Hotels, Airplanes, Buses, Travel and Tour Operators, Production
Houses, Exhibition Venues, Catering, Corporate Giveaways, Entertainment,
Freight Forwarders, Booth Suppliers and Designers and the lists goes on.
This is how MICE create a snowball effect to the economy
and industry related to it. In this industry the players compete but
collaborate in different projects. In MICE, an entity cannot do it alone and
needs a lot partners in order to make a MICE event a success.
5. MICE
provides positive Image to the country
Every bid won by a local organizer or association makes
me proud because I know it will have a positive effect that will redound to our
country.
I know that if a MICE event is staged well the
international visitors that participated will tell their experiences to their
countrymen and the cycle starts all over. Another MICE event will again be
staged in the country, all because of the past successes fellow local
organizers or associations performed.
This is a simple case of word-of-mouth marketing or
creating a purple cow in the midst of all the white cows.
A country that has a positive international image will
attract investors and a lot of opportunities that will be felt by the people
that comprise that particular country. It is also a source of pride for the
people of that country.
One example, maybe ambitious, what will you feel if we
won the bid for the Olympics?
I hear gasps and revelries and emotions that you can only
see from a person that won a lotto draw. Precisely, that is the feeling that a
won MICE bid gives to the country and the people that loves the country.
MICE have all the good reasons that our country and
government must realize and pursue relentlessly.
- Friday, March 09, 2012
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Exlinkevents won the bid to manage the event of Sunlife
Grepa Financial’s Great Achievers National Awards Night, March 15-16, 2012 at
Marco Polo Hotel Cebu.
The event is an annual event of SunLife Grepa Financial to recognize Sales Achievers in
their organization.
After the awards night, delegates are treated to an
incentive travel to Bohol.
For your corporate awards night, team building and other
business meetings call us at tel.no. 6433887.
- Thursday, March 08, 2012
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The first CUSTOMER LOYALTY CONFERENCE AND EXPO is slated
this September 28, 2012 at Crowne Plaza.
The event will be give deeper insights to Loyalty and
Rewards Programs, CRM, Brand Building, Customer Analytics, Social Media
Engagement and a lot more.
The explosion of Customer Loyalty and Rewards Program is
everywhere, from membership cards, reward points, members only lounge and other
myriad of deals and discounts makes it compelling for business to gain insights
on this marketing strategy that is winning the hearts, mind and wallet of the
customers.
International and local speakers will talk about the
different aspects of Loyalty.
The event is an exciting venue to learn, network and, yes,
win rewards!
Call us now for the Early Bird Promo so that you can save a
lot or send more people in your organization.
Call us at tel.no. 6433887.
- Thursday, March 08, 2012
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Palawan Ecology Travel and Tour, Dela Salle College of St. Benilde's, Directory Yellow Pages are among the latest delegates of the upcoming MICE 101 slated March 28,2012 at the SMX Convention Center.
MICE 101 is an advocacy event of the Philippine Association of Convention, Exhibition Organizers and Suppliers (PACEOS).
The event will have the following fundamental topics: DOT Plan for MICE Industry, Association Management, Exhibition Management and Incentive Travel.
The event will be fun and will benefit the delegates by meeting industry experts and practitioners - a good way to network with them and be prepared and better equipped as MICE professionals.
For inquiries, call tel.no. 643.3887.
- Monday, March 05, 2012
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The first Philippine Tax Summit slated this March 20-21, 2012 at Century
Park Hotel is just two weeks from now and all systems go for all the speakers
and event manager.
Over one thousand participants are expected to attend the event to
listen to topnotch speakers. Different topics like: Strategic Directions for
BIR Transformation, Blueprint for an
Authentic Tax Reform, Latest Tax Updates and its impact to Your Business, Year-End
Tax Planning and Strategies, A Comprehensive Discussion on Value Added Tax
(VAT), Expanded Withholding Tax and Allowable Deductions in the Preparations of
Corporate Income Tax, IFRS Standards on Deferred Income Tax, Common Taxation
Errors, Secrets and Strategies in Auditing, Comprehensive Corporate Income
Taxation and Taxpayer’s Rights and Remedies.
The event is hosted by Ms. Giselle Sanchez with special
numbers by Sitti and Mocha Girls during the two day event.
The following are the speakers of the event:
Dr.
Ruperto P. Somera, Ph.D. DBA, CPA
Dr.
Somera is a Tax Consultant, Professor/Lecturer, Former Director of BIR &
Former Member of Board of Accountancy. He is a retired BIR Regional Director in
Manila and has worked in the BIR for 43 yrs. He is a career – Executive Officer
(CESO-V). Holder of (3) undergraduate degree Bachelor of Science in Forestry,
Bachelor of Business Administration major in Accounting and Bachelor of Science
in Commerce major in Tariff and Taxation, a Certified Public Accountant and
registered Forester. Moreover, he is a holder of Master’s Degree in Commerce,
majoring in Taxation. Likewise, he holds a Master’s in Business Administration,
all graduated with the Highest Honors. He has (3) Doctorate Degrees; Doctor of
Philosophy in Business Management, Doctor of Business Administration and Doctor
of Public Administration.
Atty. Bethuel V. Tanupan, CPA Lawyer, CMA, MM, DipIFRS
Atty.
Tanupan earned his Masters of Management degree from the premier state
university, the University of the Philippines. He passed the Certified
Management Accountant exams given by the ICMA-Australia in 2008, and holds a
Diploma in International Financial Reporting Standards granted by the Institute
of Accounting Technicians of Canada in 2009. Prior to being a Partner of Diaz
Murillo Dalupan & Company, Atty. Tanupan was involved in the academe having
been a faculty member and the youngest Chairman of Department of Accountancy of
the Cebu- based university.
Atty. Victorino C.
Mamalateo, CPA
Atty. Vic Mamalateo has forty yrs of
professional experience in tax practice, 30 yrs spent with the Bureau of
Internal Revenue retiring as Assistant Commissioner and 10 yrs as active tax
practitioner as Managing Head of the Tax Division, and later as Senior
Consultant, to Punongbayan and Araullo-Grant Thornton International. He is a
Professor of Taxation at the UP College of Law, and is a speaker/resource
Person for various tax seminars, including the Mandatory Continuing Legal
Educations (MCLE) seminars. He is a Lecturer/Bar Reviewer for Taxation at the
U.P. College of Law, San Sebastian School of Law, and is an author of various
tax books including Value Added Tax in the Philippines (co-authored with Atty. Deoferio).
Nelson Soriano, CPA, MBA
Nelson V. Soriano is a Certified Public
Accountant and is currently the Senior Asst. Vice President for Corporate Tax
Compliance of the largest bank in the Philippines. He has successfully assisted
in closing tax audits covering prior years and in restructuring of some of the
deals by providing tax-efficient advice resulting to significant economic
benefits to the business. Previously, he was Vice-President for Tax of GE Money
Bank Inc. (a subsidiary of GE Capital US) where he developed tax control infrastructure
by coming-up with general tax policy, tax guides and tax control procedures
which sets our basic tax concepts, requirements on compliance, planning, review
of new products, tax audit, tax approvals, among others, thereby ensuring tax
awareness and proper compliance in tax rules and regulations.
Erick
Pizarro, CPA
Erick Pizarro is formerly an Audit
and Assurance Senior Associate of one of the ‘big four’ tax and audit
consulting firms in the country. He was likewise an Audit and Assurance Senior
Associate of Grant Thornton LLP, USA, a global accounting organization based in
California where he shared his experience, expertise in accounting, advisory
and assurance services to multinational companies. He has also worked with
Chevron Corporation, holding the responsibility of maintaining internal
controls and finance services to 4,000 subsidiaries of the organization on a
global scale.
Cristina
Castueras-Yu, CPA, Licensed Customs Broker
Cristina Yu is a Revenue Officer of the Bureau
of Internal Revenue, currently holding the position of Examiner assigned to RDO
27-Caloocan City. As Examiner, she conducts tax audit and investigations
including regular and special tax investigations, cessation of business,
refunds, estate tax, ocular inspections and surveillance, stocktaking, POS
inspections and other related matters related to Oplan Kandado. Moreover, she
conducts tax briefings to new registrants and taxpayers. As ONETT Officer, she
examines and evaluates documents on transfer of properties as a result of sale,
exchange, donation and death of transferor and computes the taxes due
thereon.
As of now, seats are very few but you can still
avail just act now and call us at tel.no. 643.3887. Exlinkevents an Event
Management Company in the Philippines is one of the official Event Marketing
Partners of the event.
- Monday, March 05, 2012
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Boracay Mandarin, Orchard Cebu Hotel and Suites, Taal Vista
and Enchanted Kingdom are among the companies that are sending delegates to
attend MICE 101 slated March 28, 2012 at SMX Convention Center- a PACEOS
advocacy event that aims to further expand the knowledge of upcoming and existing
MICE professionals in the country.
The success of “It’s More Fun in the Philippines” worldwide
has opened doors to an increased influx of foreign tourists in the country.
This upswing will positively contribute to the MICE industry as more meetings,
incentive travel, conference and exhibition goes to the country because of the
country’s improve image and economic viability.
The MICE 101 has four important topics:
1.
DOT MICE plan
2.
Exhibition Management
3.
Association Conference Management
4.
Incentive Travel
The speakers are industry expert that can convert the
complex concepts to simple and fun way that will greatly benefit the attendees.
Besides the knowledge, you can network with the delegates
who are also members of the industry. In fact, networking with like minded
people may prove one of the biggest benefits you can have in this event.
For details click here
For more information, call tel.no. 6433887.
- Friday, March 02, 2012
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Your Company or Association Events were assigned to you to
make it happen. Unfortunately, you do not have any inkling how to make it a
reality. You go at home bringing the pressures and stress of this gargantuan
task.
The days, weeks and months passed by and you have not made
any progress with regards to this event project that you have. Slowly it’s like
being seated at a chair with a guillotine slowly tightening around your neck.
You cannot breathe as the choke hole narrows…
This is typical scenario even to a seasoned events officer
of a company or association. The good news it you do not have to undergo this
same kind of experience.
We are here to give you a big helping hand. We are here to
remove the stress and worries that you will have in your business events. We
are Exlinkevents.
Exlinkevents boasts more than 10 years of experience and
numerous satisfied clients in the Business Events Industry be it meetings,
conferences, sales rally, team building , awarding ceremonies, incentive travel
and exhibition.
So call us now and be among our clients that will say in the
end I am glad Exlinkevents is may
partner.
Call tel.no.643.3887.
- Wednesday, February 29, 2012
- 0 Comments