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It is 2017 and the event
management industry is starting the machine in churning different events this
year.
Unlike the previous years a
lot of changes are taking place. However, there are also some fundamental
truths that are here to stay.
As part of the industry,
here is my wish list:
1.
Strong and Free WIFI
Technology professionals and
experts will continue to create great products that will alter the event
management industry. But this innovation will be useless if we will continue to
have poor WIFI connectivity.
And if ever, a strong WIFI
is provided this year, the next is that it should be free.
A lot of venues here in the
Philippines are charging exorbitant fees that will scare you to death and
occupy a big chunk in your cost .
So this year, it is my hope
that a strong and free WIFI become a commonplace in event venues.
2.
Lower Venue Rentals
It may be a wishful thinking,
but a lot of event venues like hotels and expo venues are sprouting in the
country, in particular in Metro Manila, competition is supposed to make the
price go down right? But no, main venues are increasing their rental rates.
An increased rental rate and
clients unwilling to increase their budget to expos, conferences and event
participation is a challenge to all event organizers and managers like me.
So hoping that the law of
supply and demand takes over or new constructed venues and hotel can provide
the same services and quality the current venues provide albeit the lower rental price.
3.
Professional Supplier
Partners
Event managers and
organizers provide a lot of opportunities for suppliers. But in some cases, there
are suppliers that fail the expectations of the event managers, this in turn,
affect the event manager’s relationship with the clients. To cut the long story
short, this results to client loss, every client lost is lost opportunity for
suppliers.
This year, it is my fervent
wish to have professional supplier partners that will ensure that my client
event objectives are achieved and that they share my desire to create every
event project successful.
4.
Passionate Event
Professionals
The event is about people. The
success of the event is about passionate people coming together to achieve
things that look impossible possible. At the same time, working long hours is
part of it. As they say, while most are sleeping, event professionals are working.
This is not an 8am-5pm job a fact that all event professionals must accept.
Having said this, I am
looking forward to meeting more event professionals that I can have as partners
in creating more memorable and successful events.
And yes, Millennials are
included in this wish.
It is my hope that the
government will increase their support to local MICE event managers and
organizers.
The increasing presence of
foreign competition in the country is a big challenge for all MICE event
managers and organizers.
The local companies can
compete with these giants if there is government support. One big reason is that
the foreign companies have bigger capitalization compared to local event
organizers and managers.
Local MICE event organizers
and managers can survive and face the competition head-on if the government
will provide incentives and support (financial and non-financial).
The year 2017 is an exciting
and promising year, the wish list that I have is by no means exhaustive.
However, I strongly believe if this list is granted, the year 2017 will be a
blockbuster not only for me, but for other event managers and organizers as
well.
- Tuesday, January 10, 2017
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