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Expo Reloaded | Event Management Philippines

Tuesday, January 14, 2014
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#micecon 2013 is a resounding success

MICECON 2013 meets and exceeds the expectations of delegates. The MICECON 2013 held last March 6-9,2013 at SMX Lanang, Davao City showed the readiness of the province and Mindanao to host an important event in the tourism and MICE industry.

The development of Davao’s hotels, venues, and its strong safety and security management are keys in making its bid to be one of the country’s MICE hub. Add the strong people skills and innate hospitality of Davaoenos MICECON 2013 will be one of the benchmarks in future MICECON’s.

No less than, President Benigno “Noynoy” Aquino III is the keynote speaker of the conference. It is the first time that the President of the Philippines addressed the delegates of MICECON. This signals how important tourism is as one of the key drivers in our economy.

The president signed the Republic Act 10376 as part of the opening rites. RA 10376 grants tax exemptions to international carriers if their countries do the same for those of the Philippines. This new law is expected to significantly increase the number of planes of international airlines that bring tourists to the Philippines and enable the country’s tourism industry to hit its target of 10 million foreign visitor arrivals by 2016.

One of the favourite speakers that inspired the delegates is Matec Villanueva, Chairman and CEO of Publicis Manila. She wowed the crowd by giving insights that connect to the heart of the audience. One of her famous teaching in the event is “Your Brand Ambition must be directly proportional to your budget”.

Another speaker that energized the crowd is Cheryl Cecchetto, Founder and President, Sequoia Productions, USA. Her storytelling and nuggets of wisdom are like magnets that drew the crowd to her.

Two of her famous tips are: Use Humour as a Trick and Realize the Power of Dream.

Other speakers also delivered what was expected of them. So much information and take home actionable knowledge were shared by the speakers.

MICECON is the biggest gathering of local and foreign delegates, including top executives and representatives of resorts, hotels, travel and tour companies, airlines, professional congress organizers, the academe, local and national tourism government offices, and many related MICE industry suppliers.

The delegates were treated by sumptuous meal from sponsoring hotels like Waterfront Hotel, Marco Polo Hotel, Royal Mandaya Hotel, Apo Hotel and Inland Rose Hotel.

Besides this, during the MICE Marketplace, there was a noticeable increase of buyers and sellers that participated in the event.

Next year’s MICECON will be held in Clark Freeport Zone, Pampanga.

Monday, March 11, 2013
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5 Things to Look Forward in #micecon2013

business events Philippines

Two days to go before Davao becomes the hub where tourism industry players all over the country gather.

I am talking about the upcoming MICECON 2013, March 6-9, 2013, SMX Lanang, Davao City – the third year this event will be held. So far, this is one of the most important events in the tourism industry, in particular to the MICE Industry.

Even if MICE is a commonplace word all over Asia Pacific, in the country only few people know and understand what MICE is all about.

For newbies, here are 5 things that you can look forward to in MICECON 2013:

1. Pre-Conference Activities

This one is a must attend for newbies. This year they are calling the Pre-Conference Activities the Davao Adventure Challenge - it is an activity where intellectual and physical capabilities are a must. Best of all, you learn tourism spots in Davao while playing the game.

2. The Daily Dress Motif

One thing you will be amazed in this event is the daily dress motif that delegates have to wear. This makes the event colourful, and why not this is a tourism event where glitz and glamour is the order of the day.

This MICECON 2013 the following thematic dress are required: 1^st day: Galactic Explosion (Silver, Gold, Bronze fabric), 2^nd day: Convergence (Mosaic or splash of colors), and 3^rd day: Breaking Borders (All White Business Attire).

3. Hotel Tours and Food

Every lunch and special activities are being sponsored by hotels. Delegates get to enjoy the silent competition among sponsoring hotels as they strive to show their best foot forward in courting the MICE players. And yes, delegates are brought to the hotels sponsoring the meals.

4. The Conference Speakers

All speakers are experts and practitioners. The insights you can generate can propel you to start your own ideation on what action to take as a MICE player. Expect a lot of Wow and Aha moments while listening to these speakers.

Every MICECON, this is the best thing that I enjoy as a MICE Delegate. I am very sure you will too.

5. New Friends and Business Partners

All delegates are MICE and Tourism players - I am very sure you will find a lot of companies and individuals that will complement your existing business.

This is why you should be in the event. This is the reason why MICECON or other conferences are important. The face-to-face contact enables you to establish relationships. As M.R. Covey espoused, “you can have business in the speed of trust”.

MICECON is one of those events that act as a conduit to allow you to have synergy with other MICE and tourism players.

Lastly, if you see me there or any Exlinkers taking part in the event, you may approach me or us. We love to explore possibilities. Onwards MICE Philippines!

Monday, March 04, 2013
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Exlinkevents sends delegation to #micecon2013 |#eventmanagementphilippines

business events Philippines

Exlinkevents, an accredited Department of Tourism professional congress organizer and Tourism Congress member, will send delegation to the upcoming #miceon 2013.

MICECON 2013 is one of the grandest and important events for the tourism industry in the Philippines. It is a learning event where MICE players gather to discover the latest trends and technologies in the industry.

This year MICECON 2013 will be held this March 6-9,2013 at SMX Lanang, Davao City. The establishment of SMX in Davao gave the city the necessary venue to stage bigger MICE events.

MICECON 2013 highlights the learning session where the following critical areas of MICE will be discussed. The critical success areas are: Tourism and Global Business, Meetings, Association Management, Incentive Travel and Motivation, Leadership and Innovation, Venue Management, Technology, Branding and Crisis Management and Events Planning.

Industry experts from different parts of the world were invited to share their expertise in these learning sessions (I can’t wait to engage the minds of these speakers).

Exlinkevents is a twelve year old MICE company in the Philippines. It has organized and managed numerous exhibitions, conventions, trade missions, seminars, teambuilding and corporate events.

This year Exlinkevents will stage the following events:

· Telemarketers Summit, May 3, 2013, Crowne Plaza Hotel – a conference that aims to showcase new telemarketing technology and develop the telemarketing skills of the sales and marketing team of organizations.

· Data Conference, July 2013, Crowne Plaza Hotel – a conference on helping the organizations make deeper understanding and correct decision in using their Big Data.

· International Beauty, Health and Wellness Expo (IBHWEX) – a Beauty, Health and Wellness Exhibition, September 26-28, 2013 SMX Convention Center. International companies are expected to join the event and 10,000 buyers and visitors are projected to be in the event.

· 2^nd Loyalty Conference, Intercontinental Hotel, October 25, 2013 – this successful and well attended conference about loyalty and rewards program last year will again bring more insights on how to maximize loyalty and rewards program to further gain customer love.

· 10^th MegaBalikbayanOFW Expo, December 10-11, 2013, SMX Convention Center – this advocacy business expo for OFWs, Balikbayans and upcoming entrepreneurs has seen a tremendous increased in exhibitors and visitors. Its movement from Megatrade to SMX is an indication of its growing importance in the OFW and Balikbayan segment of the country.

· 5^th Outstanding Balikbayan and OFW Reputation Award, December 10, 2013, SMX Convention Center – this annual award recognizes model OFW and Balikbayan in the following categories: Work Ethic, Good Deed, Entrepreneurship, Family Builder, Community Builder, and OFW Blogger Advocate.

· OFW Business Summit, December 10-11, 2013, SMX Convention Center – this free learning event, for OFWs and Balikbayans and their families, inform and educate on starting and growing a business and financial investments available in the market.

Besides this, Exlinkevents will handle association events of National Real Estate Association of the Philippines (NREA) and Philippine Marketing Association (PMA) to name some, and corporate events.

For partnerships to Exlinkevents you may call tel.no. 643-3887.

Saturday, March 02, 2013
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Banaue – A Great Eco-MICE Venue

business events Philippines

Banaue - Great MICE Destination

This is like poetry where the rhythm hypnotizes you

Banaue is part of the Philippines Mountain Province or Cordillera. The trip here if your starting point is Metro Manila is around 9 hours to 12 hours, depending on the route you take and transportation that you will use. But the best route to take is the Manila-NLEX-SCTEX-Cabanatuan City-Lagawe - Banaue route.

We went there this week with the purpose of having a vacation but the MICE professional blood in me wanted to discover the potential of the area as a MICE destination.

We went there using a private vehicle. We started to depart Manila at around 12:00nn and arrived there around 10:30pm. The journey is relaxing but a word of caution you should be careful when navigating Nueva Viscaya, Bagabag, Lagawe and Banaue roads. We travelled this area during the night and since the roads are part of the mountain areas extreme caution is necessary.

Banaue Hotel perched at the side of the mountain

The Banaue Hotel and Youth Hostel

This hotel is a government operated hotel under TIEZA. It is the biggest hotel in Banaue, Ifugao with ample parking space. When we arrived another infrastructure is being built I hope the purpose of that is for additional rooms.

The lobby hall can accommodate 200 people in classroom set-up. Also, there is an area that is good for 100 people classroom set-up in the covered rooftop area where you can see a great view of the mountains and rice terraces.

A room with a view

The best thing about the hotel is that all rooms have a view of the mountains and small rice terraces. Staying in your room is an experience itself that is very relaxing and brings you closer to nature.

A Souvenir Photo of being in the Rice Terraces is a great memory for MICE Delegates that they will definitely treasure

Eco Travel as an Incentive Travel

After the meetings or conventions, participating delegates can visit different interesting places in Banaue. Of course, first and foremost will be the UNESCO declared heritage site the Banaue Rice Terraces or a visit to Sagada.

It was recorded that our ancestors took 2,000 years to build the famous rice terraces.

The Trip to the Mountains is Awesome

If the attending delegates wish to visit a tourist spots, the journey going to the tourist spots is exhilarating. Travel the local jeeps or vans at the side of the mountain where sometimes you are 2,000 to 4,000 ft.above sea level. In going to Sagada before you reach Bontoc you will pass Mt. Polis a small community that is located at one of the highest point in the area. The clouds swirl around the community as fog. It is like reaching the heavens.

The Gentle People of the Mountain Province

The best element of having your MICE event in Banaue is the people. They are gentle, always smiling and easy to talk with. Of course, they know how to speak in English.

But if you want to know the history of the area, as an enriching bonus, there are licensed tour guides that can tell you interesting stories about the place. I recommend Jun Taguinay, a DOT licensed tour guide who is well versed about the history of his people.

See great woodcarving at Banaue

Banaue – A great MICE place you wanted to go back again and again

Associations and Companies can provide a great experience to its members if they use Banaue as their next MICE destination. It is an Eco experience that will always be on the top list of any tourists or MICE delegates if ever a voting or survey is conducted.

Sunday, April 08, 2012
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MICE 101 Seminar Slated

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Monday, March 19, 2012
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3 Reasons Why You Should Attend MICE 101

business events Philippines

Friday, March 09, 2012
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5 Top Reasons Why MICE Industry should be supported by the government

event management in the Philippines

Meetings, Incentive, Conventions, and Exhibition (MICE) Industry is a big industry outside of the country. In fact, in Australia it is bigger than other industries like mining. It only proves that tourism has a big potential in stirring up the economy. I guess there is no argument to this conclusion. The problem is doing the necessary actions to really make Tourism, and MICE as part of it, reach its potential.

Here are the top 5 reasons why MICE Industry must be bolstered by the government:

1. MICE has a multiplier effect

An average MICE attendees will spend 6x compared to a typical tourist. So, if for example, a backpacker tourist spends $100, our MICE tourist will spend $600 during his stay. This is a huge contribution that our government officials must realize.

2. MICE is more about Business and Trade

A company or an association that gather for a meeting in a particular country always have attending members that will look for business opportunities. In fact, it is not rocket science but a simple observation because International attendees in a convention and exhibition have higher purchasing capacity as compared to FIT (Free Independent Traveler) tourists.

Of course there are exceptions to the rules, if we are to discuss those who are into the leisure and high end travel but that is another point for discussion. In general, MICE has higher value that FIT.

This is the reason that JAPAN has a promotional display ad that I saw in TTG that has a statement that goes like this” Thank You Very Much for Putting MICE in Japan”

International Congress & Convention Association (ICCA) statistics show, that a

Total of 400,000 conferences and exhibitions are held worldwide every year at the total outlay of US$280 billion. The Global Association of the Exhibition Industry (UFI) points out that as annual MICE industry output value has already reached US$1.16 trillion (including US$400 billion for conferences and US$760 billion for exhibitions), MICE could be counted on to bring enormous economic benefit to the countries and cities that host them. [Department of Investment Services, Ministry of Economic Affairs, Taiwan].

3. MICE is a platform for Transfer of Knowledge and Technology

The country that is able to secure an International Convention or Exhibition is indeed lucky. It will not only benefit in terms of economic value but the knowledge and technology transfer that International speakers, participants or exhibitors bring is immense.

I remember a story by one of my trainer in Singapore where I took up a MICE Master class; she said she has a client doctor who spends a lot of money in order to win a particular medical event. She asks why go for it considering the financial risks. The doctor just smiled and told her that financial risks is nothing compared to the knowledge and technology transfer that can be gained by the local medical practitioners in the country in that particular field.

4. MICE benefits multiple industry suppliers

A conference or exhibition that is International in nature involves Hotels, Airplanes, Buses, Travel and Tour Operators, Production Houses, Exhibition Venues, Catering, Corporate Giveaways, Entertainment, Freight Forwarders, Booth Suppliers and Designers and the lists goes on.

This is how MICE create a snowball effect to the economy and industry related to it. In this industry the players compete but collaborate in different projects. In MICE, an entity cannot do it alone and needs a lot partners in order to make a MICE event a success.

5. MICE provides positive Image to the country

Every bid won by a local organizer or association makes me proud because I know it will have a positive effect that will redound to our country.

I know that if a MICE event is staged well the international visitors that participated will tell their experiences to their countrymen and the cycle starts all over. Another MICE event will again be staged in the country, all because of the past successes fellow local organizers or associations performed.

This is a simple case of word-of-mouth marketing or creating a purple cow in the midst of all the white cows.

A country that has a positive international image will attract investors and a lot of opportunities that will be felt by the people that comprise that particular country. It is also a source of pride for the people of that country.

One example, maybe ambitious, what will you feel if we won the bid for the Olympics?

I hear gasps and revelries and emotions that you can only see from a person that won a lotto draw. Precisely, that is the feeling that a won MICE bid gives to the country and the people that loves the country.

MICE have all the good reasons that our country and government must realize and pursue relentlessly.

Friday, March 09, 2012
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Palawan Ecology Travel and Tour, DeLa Salle College of St. Benilde, Directory Yellow Pages Joins MICE 101

business events Philippines

Monday, March 05, 2012
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Join Boracay Mandarin, Orchard Cebu Hotel and Suites, Taal Vista, Enchanted Kingdom in MICE 101

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Friday, March 02, 2012
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Exlinkevents Successful in AIME 2012

AIME2012

Friday, February 24, 2012
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Updated MICE 101 Seminar

mice

This event is limited to 100 participants only!

EVENT TITLE: MICE 101

THEME: “Taking Advantage of Tourism by having a strong MICE

Fundamentals”

DATE: March 28, 2011

VENUE: SMX Convention Center, Pasay, Philippines

RATIONALE:

The development in the region is forcing the country to be more open and keep up with our neighboring countries. This is evident in the Tourism Sector, the lowering of the travel tax, the imminent transfer of International flights to NAIA 3, the budget allocation for the repair of NAIA 2, and the expansion in Clark where another International Airport that can accept a bigger number of tourists are just some of the numerous good news for the tourism industry.

The new Department of Tourism logo “It’s More Fun in the Philippines” is a social media rock star that needed concrete actions to transform it into economic gains for our country. The logo built a tourism momentum and this force we need to be prepared in order to maximize it.

It is with this landscape that a prepared and educated MICE professionals are needed. It is with this backdrop that educating and training the next MICE professionals is a must and an obligation among the existing MICE professionals.

Thus, MICE 101 will serve as one of the concrete actions to fast track the education and training of the next generation of MICE professionals.

Topic 1: DOT MICE Situationer and Plans,

Assistant Secretary Domingo Ramon Enerio III

Take Home Knowledge:

1. Current situation of MICE in the Philippines.
2. Current action plans of DOT for MICE in the Philippines
3. Role of MICE in the current “It’s More Fun in the Philippines” DOT promotion

4. Case Studies

Topic 2: Exhibition in the Philippines,

Ms. Jing Lagandaon, Managing Director,

Globalink MP Events International, Inc.

Take Home Knowledge:

1. Current situation of Exhibition in the Philippines
2. Critical Success Factors in putting up an Exhibition
3. Challenges the Exhibition Industry faces in the Philippines
4. Case Studies

Topic 3 Association Conference Management,

Roberto A. Garcia, Deputy General Manager

Philippine International Convention Center

Take Home Knowledge:

1. Current situation of Association Conferences in the Philippines
2. Critical Success Factors in Association Conference Management
3. Challenges in managing Association Conference
4. Case Studies

Topic 4 Incentive Travel for Beginners,

Cesar Cruz, General Manager

T.R.I.P.S. Travel

Take Home Knowledge:

1. Trends in Inbound Incentive Selling
2. Guides to Developing An Incentive Package
3. Metrics in Creating A Winning Incentive Package

LEARNING INVESTMENT

Early Bird: P2000.00 + VAT until March 5, 2012

PACEOS Member Rate: P2500.00 + VAT

Regular Rate: P3000.00 + VAT

Walk-in Rate P4000.00 + VAT

Student Rate: P1000.00 + VAT

Group Rate for 5 and Up Save P500.00 per pax

for Professionals

* Fees are inclusive of AM and PM Snack, Lunch, Certificate and CD Hand-out

SPONSORSHIP PACKAGE

Sponsorship Package	Gold	Silver	Bronze
Logo inclusion in Promotion Collaterals	yes	yes	Yes
Banner Display inside Seminar Area	3	2	1
Inclusion of Logo in the PACEOS website for the duration of the event	yes	yes	Yes
Inserts in CD handout	yes	yes	Yes
AVP Logo Display During Breaks	yes	yes	Yes
Acknowledgement as Sponsor in the Actual Event	yes	yes	Yes
Promotion Space on site	20,000.00 + VAT	15,000.00 + VAT	10,000.00 + VAT

REPLY FORM

Yes, I would like to participate further enhance my knowledge in MICE

Participant 1 [ ] MR. [ ] MS. [ ] MRS. [ ] DR. [ ] PROF.

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Designation

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Signature

Participant 2 [ ] MR. [ ] MS. [ ] MRS. [ ] DR. [ ] PROF.

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Participant 3 [ ] MR. [ ] MS. [ ] MRS. [ ] DR. [ ] PROF.

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Participant 4 [ ] MR. [ ] MS. [ ] MRS. [ ] DR. [ ] PROF.

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Participant 5 [ ] MR. [ ] MS. [ ] MRS. [ ] DR. [ ] PROF.

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Note:

Please fill-up the reply form and fax to tel. no. 640.1280.
Deposit the payment to

Bank: Banco De Oro

Branch: Mall of Asia

Account Name: Philippine Association of Convention/Exhibition and

Suppliers Inc.

Account Number: 2370186212

Fax deposit slip to tel.no. 640.1280
Please bring your deposit slip during the event to avoid inconvenience.

We hope to see you there. For more information, call tel. no. 643.3887.

Thursday, February 16, 2012
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Expo Reloaded | Event Management Philippines

#micecon 2013 is a resounding success

5 Things to Look Forward in #micecon2013

Exlinkevents sends delegation to #micecon2013 |#eventmanagementphilippines

Banaue – A Great Eco-MICE Venue

MICE 101 Seminar Slated

3 Reasons Why You Should Attend MICE 101

5 Top Reasons Why MICE Industry should be supported by the government

Palawan Ecology Travel and Tour, DeLa Salle College of St. Benilde, Directory Yellow Pages Joins MICE 101

Join Boracay Mandarin, Orchard Cebu Hotel and Suites, Taal Vista, Enchanted Kingdom in MICE 101

Exlinkevents Successful in AIME 2012

Updated MICE 101 Seminar

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