- Tuesday, February 23, 2016
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If you are thinking that being an event management
professional is all about parties, rubbing elbows with VIPs and getting the
best seats in the actual event you are wrong.
Event Management Industry is a serious industry and great
events are a product of hard work and sleepless nights.
At the same time, remember as an event management
professional, you are part of the team that ensures a great event, and not one
of the guests that will experience its greatness .
2 . Event
Management are Corporate Events, Concerts and Shows
There are a lot of different types of events. The following
are the types of events that companies use for promoting their brands. These are
good places for passionate and qualified aspiring professionals.
The other events are trade shows, conferences, trade
mission, Buyer to Buyer (B2B) meetings, and team buildings to name a few.
If you think that an Event Management Company is composed of
Production or Operation people you are wrong!
An event management company operates like other companies.
It has the production department, the accounting department, HR department,
sales and marketing department and other departments depending on the size and
need of an event management company.
Most of the times, applicants in our company think that they
will all end-up in the production or operation department. Those that did not specify their career goal
while applying end-up surprised and frustrated when they are assigned to other
departments.
Again, you can be part of an event management company, and
yet not be a part of events your company is implementing.
- Monday, March 30, 2015
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Dear
Aspiring Event Management Professionals,
You
are right in choosing event management as your profession. This profession is
dynamic and exciting. Event management
will allow you to meet interesting people in the Philippines and other parts of
the world.
Yes,
event management is fun and colorful. Being in this industry makes you feel you
are in the center of the universe. Definitely, you are cool and in.
However,
event management demands passion, hard work, creativity, patience, emotional
intelligence, resourcefulness and professionalism.
Passion.
Passion originated from the Latin word
There are a lot of things that you need to sacrifice to be in the event management industry and one of them is to accept a salary that is lower compared to other industries. Most especially, if you are just starting.
Hard work.
If
you are lazy you do not deserve to be in the event management industry. As a
staff of an event, you need to perform your many tasks. Sometimes you are
attending to two tasks at a time.
Creativity.
Event
Management demands creativity in handling situations, challenges, needs of the
clients, the concerns of the suppliers and demands of your bosses. Creativity is
not only about concepts and ideas, but also solutions to problems – REAL and
TOUGH PROBLEMS.
Patience.
To
be a master you need time to learn and mature. In event management, as a
beginner, you have to perform jobs that most of the time are not glamorous and
requires your physical strength.
You
are only as good as your last performance. Keep this in mind.
Patience
is a virtue in this industry. Sometimes a client will make you wait for hours before
you meet them. So wait and when you meet them display your best smile and
disposition.
Stay
humble and be ready to learn in every event and tasks you are given.
Emotional Intelligence.
When
everything seems to be going wrong, you need to stay composed and calm. You need
to think and think harder.
Sometimes
event management is a roller coaster ride of emotions and yes, it is sometimes like having a bad hair day.
Fail
forward when these things happen to you.
Emotional
Intelligence means using your intellect more than your emotions. It means
trying to save and repair the bridge than deciding to burn them.
After
all, you, your peers, your suppliers, your clients and your bosses live in a
very small psychic soup.
Resourcefulness.
We
do not have the luxury of a big budget. Our resources are always limited. The
time is never at our side. The client will always be demanding. We will always
wish for a perfect situation.
Utopia
is just a concept and it is very true in event management.
You
have to accept this. After accepting this, you need to develop your
resourcefulness.
If
there is no emcee be the emcee. If there is no scriptwriter and you can write
be the scriptwriter. If there is a missing manpower to a particular job and it
is critical and you have no options be the one to perform it.
But
before doing these jobs, think and be resourceful.
I
remember one of the seasoned directors we tapped for an event. During the
opening of the conference and the video of the Philippine National Anthem
failed to play, in just a nick of time, like a blur, he ordered the voice over talent to sing the anthem. The actual result is better than the canned video. This is resourcefulness and quick thinking.
Professionalism.
This
is the most important concept that you must learn and develop in event
management. Professionalism is a broad concept. One way to show this is to
develop your communication skills.
If
the client asked you to meet them at a specified time, in a particular venue, be there an hour advance. If you are sick but you have a deadline to make, you
have to finish the deadline or think of ways how to finish the deadline. If you cannot deliver the results that you
promised because there is a valid reason tell the client in advance.
Professionalism
is staying humble and admitting mistakes. Professionalism is delivering the
results and not suffering the quality of the event, even if in a particular event, you do not want your workmates
or the clients.
There
are a lot of eager people wanting to be part of the event management industry in the
Philippines. This is a welcome news. But remember, being part of this industry is
all about having the heart to serve and adapt to the changing needs of the
client and the changing definition of the jobs of being an event management
professional.
- Thursday, July 31, 2014
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