- Sunday, September 25, 2022
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- Thursday, August 18, 2022
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We, Event Management Professionals, have a hard time in most of our events.
Not because we do not know what we are doing but because it is the nature of events. There are unexpected things that are bound to happen.
When the worst things happen, some of our colleagues blew their top and lost control of steering the event in the right direction.
This is a disaster!
But if you are calm because of your maturity and experience in the event management profession, you will be able to handle the pressure.
Murphy's Law is our best friend ( you heard it correctly!).
Murphy's Law allows you to prepare for different scenarios. It also allows you to manage and calibrate your emotions.
The key is to manage your emotions. If you can, when things go awry, you will not be part of the problem, but a solution provider.
Life and events are very much the same. When things are going bad, you do not need to aggravate it further. You need to plug the hole and remove the pain points.
As event management professionals, we should always be failing forward and proactive in handling an exciting but challenging event in our hands.
- Tuesday, January 11, 2022
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“Don’t find fault. Find a remedy.” – Henry Ford
- Friday, January 07, 2022
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- Thursday, January 06, 2022
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- Friday, January 08, 2021
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This is the most common question that keeps all event organizers awake at night. A question that is hard to fathom. Initially, there are positive signs that 2021 will re-establish the industry. But recent news points otherwise.
The news that there is a new Covid-19 strain and the World Health Organization declaring that are expecting another big wave of infection does not augur well going into the future.
Physical Events May Have To Wait for a Little Longer
Urban Users and Online Events
Traffic in Metro Manila: A Good Sign
- Sunday, January 03, 2021
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A lot of associations and organizations fail to deliver the right experience for their attendees on their online events.
One of the reasons is the failure of technology.
- Saturday, November 07, 2020
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A PricewaterhouseCoopers study shows that by 2020, the demand for an omnichannel customer experience will be amplified by the need for nearly perfect execution.
By being available in multiple touch points - online and on ground through various platforms available on multiple devices - customers are confident that your business will be on their platform of choice whenever they need something.
In line with this, retail management solutions provider GenieTech will hold its first Omnichannel Asia Summit Philippines 2019 to be held in Taguig City.
The Summit aims to gather businesses and professionals for a day of learning with retail and innovation industry experts sharing their knowledge and expertise in logistics, supply chain, customer service, data-driven insights, and social media for a complete, hassle-free customer experience.
The Omnichannel Asia Summit Philippines 2019 will be held on Thursday, February 21, 2019 from 9:00am to 5:00pm at SMX Convention Center Aura inside SM Aura Premier in Taguig City.
Reserve your seats by calling Ex-Link Events at +63 2 633 0153 / or +63 2 643 3887, via SMS at +63 920 +924 2532 or +63 920 981 4376, via email at info@exlinkevents.com / exlinkeventsph@gmail.com or on Facebook Messenger (@exlinkevents).
Ex-Link Events is the Event Management and Marketing Partner for the Omnichannel Asia Summit 2019.
- Thursday, January 03, 2019
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There are lots of events in the country covering spectra such as entertainment (concerts and contests, etc) and business (trade fairs and exhibitions, etc.), but there's one common ground for any kind of event: These may change all of a sudden.
We have here Bruce, who is an example of an event organizer. He, along with his team, has been formulating the program for their event as far as a year before the exact date. However, there are many adjustments that they have to take note of. These may include last-minute cancellations for guests, contests and activities, rescheduling of program activities, so on and so forth.
Bruce manages a concert that is long-awaited by enthusiasts of smooth jazz, especially those of the overseas guest/s that have been invited. One day, the specific guest had to postpone his appearance - this will make some fans sad as they had filed their leaves prior to the date of his appearance (considering that even some still have work on the weekends).
Luckily, this was just a reschedule, but what if the guest did cancel his appearance? That will definitely take a toll on Bruce, as he has to cancel the guest's round-trip plane tickets, hotel bookings, so on and so forth. This also affects their ticket sales - so much that they can refund the visitors who paid for the concert just to see the guest.
The next course for Bruce is to fill in the void that the overseas guest has left. Luckily, he was able to fill in the void by getting more local jazz artists, and while the anticipation of the concert did went down, Bruce was able to position it to a different niche, delving more into showcasing the local jazz scene instead of having just one big jazz concert.
What visitors should understand about events organizing? There are sudden changes that can hurt the fans and the organizers altogether. Now, even if Bruce was able to mitigate a flop, what will happen in next year's event? They will go back from the drawing board, picking up the pieces from what has happened and then prepare the next format for another one.
Change is constant, and this is really reflected on the event industry, no matter where you go. This hard yet exhilarating events industry is truly wonderful.
If you've been going to events for a long time and appreciate the effort organizers give to each event and its visitors, why not discover your inner Bruce? We here at Ex-Link Events are looking for young, active and resourceful individuals to be part of our Events Staff. Send your letter of intent and resume at info@exlinkevents.com. You can also send your queries at the same email address.
Follow Ex-Link Events on Facebook, Twitter, YouTube and Instagram for updates and event offerings.
- Thursday, September 08, 2016
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Photo taken from www.imgkid.com |
- Saturday, April 11, 2015
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- Thursday, April 09, 2015
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- Monday, March 30, 2015
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